Fabio Molle used to rely on his Instagram feed to drive sales of his Saber tennis training racket — but no more You cannot be serious. If Fabio Molle didn't use John McEnroe's immortal line this summer, he certainly should have. Molle is the inventor of Saber, a training racket that helps tennis players improve their game. Novak Djokovic, the world's No 1 male player, was seen with one at Wimbledon. Molle sells them around the world via his website, functionaltennis.com. But Instagram, where he has 750,000 followers, has always played a huge role in driving sales.
https://www.thetimes.co.uk/article/instagram-rule-change-serves-up-lessons-on-self-reliance-hvwrcx0zh#thetimes
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