A sideline session of China Brand Day's official forum was held on Thursday, offering a platform for discussions on the development of Chinese brands. The forum, attended by experts, scholars and business leaders from around the world, provides valuable insight into the success of Chinese brands and the strategies they use to expand globally. Wang Hong, president of China Europe International Business School, highlighted the importance of brand economy in China's current high-quality development, adding that developing the brand economy is essential to meet people's needs for a better life and enhance China's global competitiveness.

https://www.shine.cn/biz/event/2305124893/

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