The Shanghai Information Consumption Festival opened on Wednesday, with various events like digitized shopping regions, information service coupons, and the releases of innovative products powered by artificial intelligence and metaverse tech. The city-level event, lasting one month, is expected to triger an additional information consumption of 45 billion yuan (US$6.52 billion), boosting the Shanghai digital economy, and helping the city turn into a global science and innovation hub. Zhu Shenshen / SHINE A digital avatar (left) spoke in the opening ceremony of the Shanghai Information Consumption Festival on Wednesday, with highlights like digital avatars, generative AI, metaverse tech, and livestreaming.

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