From manual pricing to ChatGPT: How Air India is transforming under Tata
newscatcher
2023-03-31 05:31
From manual pricing to ChatGPT: How Air India is transforming under Tata
NEW DELHI – Air India, until recently tied to an antiquated manual pricing system when setting airfares, is shifting to algorithm-based software long used by rivals to help it squeeze out more revenue from each flight. In another sign of the formerly government-owned carrier's whirlwind transformation under its new owner Tata Group, Air India is testing ChatGPT, OpenAI's popular chatbot, to replace paper-based practices. The push to modernise underscores the decay left by years of under-investment as Air India looks to shed decades-old bureaucratic processes and recapture customers from Dubai's Emirates and powerful domestic rival IndiGo.

https://business.inquirer.net/393952/from-manual-pricing-to-chatgpt-how-air-india-is-transforming-under-tata

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