Example of album photo cards (KCA)Collecting fandom merchandise, a trend which began with giveaways to entice fans to buy albums, and was found to be one of the biggest reasons behind album purchases, has led to environmental concerns surrounding the disposal of plastic discs.The Korean Consumer Agency on Tuesday announced that 52.7 percent of K-pop fans answered that they had bought albums to 'get fandom merchandise' in a survey of 500 citizens who purchased fandom-related goods over the latest two years.

https://n.news.naver.com/mnews/article/044/0000244219?sid=104

#naver