More and more brands are giving their customers a heads up and the chance to opt out of marketing emails ahead of holidays like Valentine's Day.Why it matters: Advertisements and promotions around holidays — particularly ones that celebrate relationships — can cause anxiety and depression. And we're bombarded with them: Overall, we've gone from being exposed to around 500 ads a day in the 1970s to around 5,000 a day now. A growing number of retailers, florists, media companies and more are taking a thoughtful approach to marketing, trying not to inundate their customers with ads that'll hurt them.

https://www.axios.com/opt-out-emails-marketing-valentines-day-a7ba7956-7d80-479a-974c-3d15aaae9a82.html

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