MOSCOW — Belarusian furniture company Swed House, which sells items intended to look like those made by Swedish giant Ikea, has opened its first store in Moscow to a mixed initial reaction from consumers. Ikea, along with scores of other Western companies, halted all retail and production operations in Russia soon after Moscow started its 'special military operation' against Ukraine. ‘Product placement' 'We are not Ikea — we aim to be like Ikea, we have our own brands, our own goods. Yes, we have Ikea items as well,' said Swed House general director Mamedali Kasymov.

https://newsinfo.inquirer.net/1757169/ikea-lookalike-opens-in-moscow-to-mixed-reactions

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