The history of sustainability can be traced back to ancient civilisations that practised basic conservation methods. However, the modern sustainability movement emerged in the 20th century in response to growing environmental concerns. Research and Strategy Director, Australian Consumer and Retail Studies, Monash Business School In the 21st century, sustainability evolved into a multidimensional concept, encompassing environmental, social, and economic aspects. Initiatives such as the Kyoto Protocol and the Paris Agreement aimed to address climate change and promote global environmental responsibility.

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