Kim Ki-won, the managing director of McDonald's Korea, poses for a photo after an interview with the Korea JoongAng Daily at McDonald's Korean headquarters in Jongno District, central Seoul, on June 22. [PARK SANG-MOON] McDonald's is best known for its fast service in delivering burgers, but the Korean unit of the Chicago-based food franchise zeroes in on sustainable ingredient sourcing and environmentally responsible operations in line with McDonald's global initiatives. The company's sourcing strategy involves forming partnerships with local farm communities, translating into uniquely localized menus.

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