2023-03-09 08:31
[K-Food In Your Area] Pulmuone targets health-conscious Americans with tofu lineup
Korean food giant has become unrivaled leader in US with Korean-style tofu with flavorful twistsThis is the second installment of a series of interviews with global business chiefs of South Korean food companies that are expanding aggressively in overseas markets. -- Ed. Cho Kil-su, head of Pulmuone USA (Pulmuone)About 7 out of 10 tofu products sold in the US are made by South Korean food giant Pulmuone.Cho Kil-su, head of Pulmuone USA, said its unrivaled market position is an outcome of years of efforts to creatively localize one of the most highly regarded alternative sources for protein -- Korean tofu -- along with a slew of Korean vegan products that resonated strongly with a traditionally meat-dominant market that is beginning to incorporate more plant-based foods.

https://n.news.naver.com/mnews/article/044/0000244244?sid=104

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